Executive Coaching and Mentoring

executive coaching & mentoring

Executive coaching makes successful leaders even more successful by driving positive transformation for outstanding outcomes. This process empowers leaders to add more value to their organizations and others.

What is executive coaching?

Executive coaching is a professional development process that aims to help leaders and managers improve their performance in the workplace – by developing self-awareness and emotional intelligence. Unlike traditional coaching, which focuses on personal development, it is designed for coachees to achieve specific goals within an organization. As a result, it is an increasingly popular tool for leaders who want to take their career to the next level.

Executive coaches work with their clients to identify areas of improvement, set goals, and create action plans. They also provide guidance and support as their clients work to achieve their goals. In addition to improving workplace performance and job satisfaction, they also helps to build better team dynamics and improve communication within the organization.

Improvement is hard. If it were easy, we’d already be better.

World #1 Coaching Guru Marshall Goldsmith and ITD World strategic partner

Why do executives need coaching?

Executive coaching makes successful leaders even more successful by driving positive transformation for outstanding outcomes. This process empowers leaders to add more value to their organizations and others.

Leaders undergoing executive coaching leverage on their strengths, talents and passions to drive change. This paves the way for leaders to tap deeply into themselves to build upon past wins for greater achievements.

They are also transforming vital behaviors by closing the gap between performance and expectation. Leaders who overcome their internal and external derailers and roadblocks emerge from the process better positioned for future growth.

Those who have undergone positive behavior and habit transformation multiply their value exponentially. They powerfully enable their teams to accomplish more to achieve big wins for sustainable success as their influence increases.

Changed leaders become role models for others. By positively transforming themselves, leaders make an even bigger impact on their organization, stakeholders, family, friends and the community. They make the world a better place by transforming themselves to multiply the goodness they have.

5 ways Executive Coaching benefits leaders

5 ways executive coaching benefits leaders


Leaders are empowered when their potential is fully unleashed. A potent combination of trust, great questions, intuition and influence is used by the executive coach to unlock the power of the leader. Leaders are also coached to set breakthrough goals which brings out the best in them and are challenged to take full ownership of the goals they set.


Aligning organizational goals to leaders is vital for sustainable success for both parties. By keeping in sync with the organization, leaders ensure their efforts are contributing to business results. This enhances their credibility at every level of the organization as bosses, peers, direct reports and stakeholders see and experience the value they add from their achievements.


The executive coach coaches leaders to become mentally clear. A clear-minded leader knows what needs to be done, how it needs to be done and when something should be done. They are aware of the required strategies, tactics and actions needed to get the job done successfully as well as overcoming roadblocks along the way.


Leaders are made aware that wins come when they can optimize collaboration across all levels to achieve the desired results. No one wins alone, even an elite Olympic runner requires an entire team for support in winning the gold medal. Similarly, executive coaching helps leaders to tap on the strengths, talents and passion of people around them for big wins.


The executive coach helps leaders to have a strong support structure to ensure plans are executed effectively. Scorecards and follow-up systems would be established for strong accountability and sustainability.

These are just five of the many benefits executive coaching has. Partner with an executive coach and mentor and discover much more benefits.

Coaching for Breakthrough Success: Packed with stirring personal stories, life changing case studies, crucial coaching conversations, exemplary coaching questions, inspirational coaching quotes and ready-to-use tools that equip you to achieve professional mastery in coaching. This practical manual guides you through the top 30 principles every coach needs to succeed. You’ll learn the six paradigms of Situational Coaching, the ultimate power of Achievers Coaching Techniques, and the tried-and-true secret to making impossible dreams possible.


How does executive coaching work?

Executive coaching usually begins by gathering feedback. This feedback is obtained from bosses, direct reports, peers, stakeholders and direct reports anonymously. Such information reveals the strengths they can leverage on to transform and any potential areas for improvement.

Leaders are then coached to focus on the areas they want to transform. This could be a personal development goal or a business goal, which is aligned to the organization’s goals. It is measurable and sits within a timeframe.

Employing powerful questions and motivational techniques, the executive coach works to unleash the potential of the leaders and helps them set breakthrough goals which challenges leaders to bring out the best in themselves.

Leaders are coached to tap deep in their creativity to come up with innovative solutions. Doing so allows them to formulate winning strategies for sustainable competitive advantage as well as identify potential roadblocks.

All these powerful ideas are generated by the leaders themselves. These ideas are translated into strategies, tactics, and action steps which are captured in a coaching log. This log serves as a record and “success diary” throughout the entire coaching journey.

The executive coach will also assist leaders to create a personal accountability system, establish strong support structures and formulate scorecards to ensure leaders stay the course to obtain the desired results.

This is just a summary of the 30 Key Methodologies developed by ITD World for the executive coaching process to bring leaders from where they are to where they want to be. Get in touch with us for more information.

Introduction to ITD World’s executive coaching services

As a global leadership development expert, ITD World has many internationally renowned executive coaches and mentors who have a wealth of experience in helping leaders and executives reach higher levels of success. Among them are:

  • President and CEO of ITD World
  • World #1 Coach for Strategic Innovation awarded by Dr. Marshall Goldsmith
  • 1st Asian ranked among the top three global coaching gurus
  • 1st Asian to co-author books with Jack Canfield, Brian Tracy, William Rothwell and Marshall Goldsmith
  • Trained & developed leaders from over 80 countries
  • Creator of Coaching for Breakthrough Success & The Situational Coaching Model
  • “World’s #1 Leadership Thinker” by Harvard Business Review
  • “World’s most Influential Leadership Thinker” by Thinkers50
  • “#1 Global Coaching Guru” by Global Gurus and Fast Company
  • “America’s #1 Executive Coach” by Inc. Magazine
  • “The most credible thought leader in a new era of business” by The Economists
  • Author and editor of 35 books
  • World #1 CEO Coach by Goldsmith Global Awards
  • World #1 Leadership Growth Coach
  • Top 30 Leadership Speakers in Global Gurus
  • Leadership coach to LYFT CEO, World Bank CEO, Richard Branson and Charles Schwab
  • Author of three New York Times bestselling books
  • More than 25 years of leading teams and building companies from the ground up
  • Cofounded 12 firms with USD25billion of value
  • Won 5 Tony Awards for Broadway plays
  • Clients include American Express, Visa, Ford, Chevron, Nike, Stanford University, Microsoft, HP, US Embassy Singapore, Philips Lumileds, Schneider Electric, Intel, CISCO, NASA, TATA, Sony, Pfizer
  • Executive Coach of Steve Jobs, Apple’s late founder
  • World #1 Coaching Guru by Global Gurus
  • World #1 leadership coaching blog by Feedspot.com
  • Author of 10 books, including four best sellers on Amazon, Inc. Magazine
  • Master Corporate Executive Coach (MCEC) certification from The Association of Corporate Executive Coaches, only one of four certified globally
  • Created the Intelligent Leadership (IL) Executive Coaching philosophy and process
  • Clients include, Amazon, Apple, Coca-Cola, IBM, International Monetary Fund (IMF), Ministry of Economy and Planning (Saudi Arabia), Oman LNG (Oman,) Pepsico, State of New York, United States Air Force, ZfU International Business School (Switzerland)
  • International Coach Federation (ICF) Global Director
  • ICF 5th Global President
  • ICF Master Certified Coach (MCC)
  • ICF Circle of Distinction inductee
  • World #5 Coaching Guru by Global Gurus
  • Doctorate in Organizational Psychology
  • Virginia Tech Healthcare Coaching Institute Training Director
  • Developed more than 100,000 leaders in more than 40 countries
  • Authored several books including Coach the Person, Not the Problem; Outsmart Your Brain, Wander Woman, and The Discomfort Zone: How Leaders Turn Difficult Conversations into Breakthrough
  • Executive Director at ITD World
  • Top Master Trainer of “The Heart of Coaching,” John Maxwell and Jack Canfield programs
  • Developed over 100,000 leaders globally with some of the most famous organizations such as Accenture, AIG, Chevron, IBM, Toyota Motors, and United Nations
  • 2016 President of ARTDO International and 2012 Chairperson of the Philippine Society for Training & Development (PSTD)
  • World #1 Coaching Body ICF Founding Member and Global President (2001)
  • First of 25 coaches to earn ICF Master Certified Coach (MCC)
  • Author of Coaching for Extraordinary Results, Team Advantage, Zombies to Zealots, and Mystic Grits
  • CEO of Pyramid Resource Group
  • Creator of Healthcare Coaching Institute
  • Developer of Team Advantage coaching program
  • Trained thousands of team coaches globally
  • World authority and specialist in Systems Team Coaching
  • Team Coaching Europe Partner
  • Team Coaching International Pioneer Faculty Member
  • Managing Director: Human Affairs
  • Co-Founder: NLP Leadership
  • Certified Team Performance Coach (CTPC)
  • Clients include Microsoft, Dell, Philips, PWC, GroupM, PepsiCo, Booking.com, Postbank, Vauxbank

These are just a select few of the highly qualified, knowledgeable and experienced executive coaches and mentors who leaders in organizations can tap upon. View the full list of ITD World coaches and mentors so your leaders and organization can benefit from the power of executive coaching.


executive coaching roadmap
Executive coaching roadmap

Moving Forward

Take action today to supercharge the accomplishments and growth for you and your organization, your team and most importantly, yourself to gain greater love, happiness and success in your life.

What people are saying about us

The 12 months executive coaching experience with ITD World has been absolutely outstanding. I along with my team have achieved a complete business turnaround, exceeding all key metrics. What is even more exciting is that the re-sults are holistic and sustainable. I am deeply grateful for such an amazing life changing journey.

Vishal Kaul, Senior Vice President, Pepsico

Jack Canfield and Dr. Peter Chee have crafted the standard for anyone wanting to be an effective coach. Anyone being coached should make sure that their coach knows and follows these standards.

Dave Ulrich, Professor, Ross School of Management, University of Michigan, Author of “Leadership Sustainability”

ITD World has been our coaching and leadership development part-ner for the past one year. Our talent and top leaders have shown significant improvement in the areas of strategy and goals align-ment, collaboration, passion and results-orientation. We have been able to overachieve on our bot-tom-line business breakthrough goal. ITD World truly at the fore-front of the global leadership transformation field. Thanks for the great support.

Lars-ake Norling, Chief Executive Officer, Dtac (Part Of Telenor Group, Norway)

Frequently Asked Questions About Executive Coaching

When it comes to leadership coaching, there are various fine lines that need to be made clear first:

Executive coaching is not teaching nor training

Some people mistake coaching for either teaching or training; however, it is not about imparting knowledge or skills. Instead, the purpose is to help individuals make lasting changes in their lives that will lead to success – both personally and professionally.

Executive coaching is not consulting

Unlike consulting, coaching is not focused on solving specific problems or providing expert advice. Instead, the coach works with the individual to identify areas of development and create a plan for growth. He/she also provides support and accountability, so that the client may better stay on track and make progress towards their goals.

Executive coaching is not a therapy

Coaching is not focused on resolving personal problems or providing emotional support. Instead, it is a goal-oriented process that helps individuals identify their strengths and weaknesses and develop actionable plans for improvement.

Executive coaching is not mentoring

Mentoring involves a rather informal relationship between two people, in which the mentor provides advice and guidance to the mentee – and the latter looks up to the former as a role model. Communication is typically based on mutual respect and trust.

For coaching, however, the one in charge is the coachee. Instead of providing specific guidance, the coach’s job is to actively listen and ask meaningful questions capable of stimulating their client’s self-awareness.

Partner with an Executive Coach and Mentor

Executive coaching is often thought of as something that is only for senior or high-level leaders. However, it can be beneficial for anyone who wants to improve their leadership skills and reach their full potential.

Whether you are just starting out in your career or already a seasoned executive, coaching can help you to hone your skills and take your career to the next level.

  1. Transforming behaviors and habits positively
  2. Leveraging on strengths, talents and passions to drive transformation
  3. Discovering and tapping deeply into key motivators for attaining desired outcomes
  4. Generating higher influence for bigger impact on the organization and stakeholders
  5. Creating a personalize action plan for massive execution

Partner with an Executive Coach and Mentor

There are cases where the executive being coached is looking for a subject matter expert and role model in a specific area the executive coach specializes in. If both sides agrees, the executive coach could then play the role of a mentor by engaging in executive mentoring conversations to add value to the leader.

Learn about about mentoring in the book Becoming an Effective Mentoring Leader co-authored by Dr Peter Chee and Pennsylvania State University Professor William J. Rothwell.

First, it is recommended that the one you choose has experience with the industry you are working in. This ensures that they have a general understanding of the unique challenges and opportunities that you face.

Second, look for one who is certified by a reputable organization such as the International Coach Federation (ICF). Such certifications are proof that they have received proper training and adhere to professional standards.

Finally, choose a coach who you feel comfortable talking to – and who you feel confident will be able to help you achieve your goals.

While results are important, clients don’t always tell the whole story. As a coach, it’s essential to help them set goals that focus on both results and process.

For example, rather than simply setting a goal to “increase sales by 10%,” a more effective goal would be to “work with the sales team to identify obstacles and develop strategies for increasing sales by 10%.” This type of goal focuses on both the desired outcome and the steps that need to be taken to achieve it.

By helping your clients set goals that are both result-oriented and process-oriented, you can ensure that they are more likely to achieve success.

Before embarking on the journey, here are 4 tips for you to get the most out of leadership coaching:

  1. Define your goals. Be specific about your final objectives. What areas of your business or life would you like to focus on? The clearer you are about what you would like to improve, the more likely you are going to get it in the end.
  2. Be open-minded to feedback. In order for coaching to truly work, you need to be ready for self-reflection, as well as be receptive to input from your coach.
  3. Make time for it. Executive coaching is not a quick fix; in some cases, it takes a really long time – and a great deal of commitment – for both sides to see results. For this reason, make sure that you carve out enough time in your schedule to devote to the process.
  4. Trust is key. Remember that your coach is not there to judge you, but rather to help you grow and develop as a leader. As long as you have trust, you should be able to see positive results from the experience.

Executive Coaching:

A Case Study of John

John was a sales engineer of a leading equipment supply company who had accumulated a number of customer complaints. In this snapshot of the conversation, see how John benefited from being coached as he was empowered to pursue his goals; aligned with business results; obtained clarity on what needed to be done; collaborated with others; and scheduled another session to put in place systems to ensure success.


John was highly motivated; he made changes and he took action to produce results. This was an effective coaching conversation that clearly demonstrates how a coach uses the positive relational influence of asking questions, listening, and caring, rather than using position.

*Extracted from Coaching for Breakthrough Success by success coach Jack Canfield and Dr Peter Chee. To learn more about making impossible dreams possible, get your copy here.

Where does Executive Mentoring come in?

There are cases where the executive being coached is looking for a subject matter expert and role model in a specific area the executive coach specializes in. If the executive and the executive coach agrees, the executive coach could then play the role of a mentor by engaging in executive mentoring conversations to add value to the leader.

Learn about about mentoring in the book Becoming an Effective Mentoring Leader co-authored by Dr Peter Chee and Pennsylvania State University Professor William J. Rothwell.

Becoming an Effective Mentoring Leader: Whether they need to boost productivity, increase profits, or both—executives are relying more heavily upon mentorship programs for employees in order to improve performance. As a management strategy, it’s a critical tool leaders can use to connect with the workforce, troubleshoot, and build teams. And leaders who mentor make more money, get promoted more quickly and enjoy greater career success than leaders who don’t mentor.


Let’s Talk about your Executive Coaching Needs

Take action today to supercharge the accomplishments and growth for you and your organization, your team and most importantly, yourself to gain greater love, happiness and success in your life. Fill in the form below – one of our team members will get back to discuss how our executive coaching packages can aid you on the journey towards excellence.

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