Arthur F. Carmazzi


  • World #1 Organizational Culture thought leader
  • World #10 Leadership thought leader
  • 25 years corporate culture transformation experience
  • Created Colored Brain Communication Inventory (CBCI)
  • Developed HDMA Emotional profiling for “Psycho-Productivity”
  • Earned the Directive Communication methodology accreditation from the American Institute Business Psychology
  • Authored & co-authored Identify Intelligence, The Psychology of Selecting the RIGHT Employee, Lessons from the Monkey King, and GAME On, and The 6 Dimensions of Top Achievers
areas of expertise

ARTHUR has 25-years of experience specializing in psychological approaches to leadership and corporate culture transformation with an emphasis on Work Gamification Strategies for achieving employee engagement and innovative high performance.

He was ranked as the #1 of the world’s top 30 Thought Leaders in Organizational Culture and #10 in Leadership categories by Global Gurus and is a renowned motivational leadership keynote speaker and trainer in the Asian Region. He is known for his innovative techniques and tools that have been acknowledged by some of the world’s greatest organizations.

Arthur is the developer of the CBCI (Colored Brain Communication Inventory) and HDMA Emotional profiling tools used for “Psycho-Productivity” management. These tools have been implemented across HR and Leadership disciplines by numerous multinationals to generate greater efficiency of human capital. The unique “linked implementation” structure of Arthur’s tools and methods have earned him and the Directive Communication methodology accreditation from the prestigious American Institute of Business Psychology.

He is the best-selling co-author of “GAME ON – Reinventing Organizational Culture with Gamification”, “The 6 Dimensions of Top Achievers”, and author of “Identity Intelligence” “The Psychology of Selecting the RIGHT Employee” and “Lessons from the Monkey King”.